![]() IWYL's collection of unisex or gender-neutral sweatshirts and hoodies is a rage amongst consumers of all ages. Some of these premium brand catering to a non-binary audience and non-conformist audience are IWYL, Wildfang, TomboyX, Big Bud Press, Riley Studio, Kirrin Finch, Origami Customs, OLderbrother, Ijji, Official Rebrand, etc. Some international labels for genderless clothing are committed to being value-driven and also drive sustainability through their products. Today gender-fluid dressing is in vogue and is used generously by consumers who love the free spirit of this fashion trend. People began raising children in gender-neutral ways propelling girls to sport bell bottoms and boys to flaunt long hair. Women have always been subject to uncomfortable clothing, but the fashion trends started changing in the 1970s when genderless and unisex fashion evolved. Gender fluidity may be a novice, but it has always been there in the fashion arena for eons. When was the term coined, evolution of fashion trends? The trajectory was rising and is at its peak today and this is satisfying for most brands and consumers. Gender-fluid dressing rose to its full potential in 2020 where athleisure and loose-fitted clothing brought the highest revenue to brands. This radical transformation of point of view influenced empathetic fashion designers and brands to collaborate successfully to launch Gender inclusive clothing or neutral clothing creating a buzz in the world of fashion and trends. Why stay at the back of the race was the evident question evoking the rise to the wide acceptance of Gender inclusivity, body positivity, and colour acceptability. This notion left the ones with a different sense of identity and body type with fewer choices. Also, styles and shapes of the clothing were designed to suit certain body types. Forced compartmentalizing gave birth to a binary dressing style giving specific dressing acceptability to men and women. Everybody since birth has been busy finding identity, purpose, flaws, and comforts, and their fashion choices have resulted from what would seem appropriate or deemed fit by fashion influencers. Some fashionistas and critics say it is a very subjective term with an “each to their own" vibe, implying you sport what you love and not what others want you to look like. Gender-inclusive fashion, Gender-fluid fashion, or Gender-neutral dressing has been the new buzzword for the last few years. What is gender-inclusive fashion, and if there is a buzz about it, what is it for? I only identify those who are afraid and those who enjoy fashion.” This is precisely the muse of our blog for the week from IWYl. A renowned actor once said, “I do not define men's fashion or women's fashion. ![]()
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